Levi’s® has partnered with Jun Takahashi’s UNDERCOVER on a hybrid collection that brings the designer’s signature aesthetic to vintage Levi’s® denim. Drawing influence from music subculture, art, & street fashion, UNDERCOVER has been one of Japan’s most coveted fashion brands since its inception in 1990. A pioneer of luxury streetwear, the Tokyo-based label mixes finely crafted materials with high-concept elegance and raw-edged rebellion to create a totally unique aesthetic embodying the essence of Japanese cool.
All 6 pieces in the Levi’s® x UNDERCOVER collection were created from vintage Levi’s® denim Made in USA, as well as Undercover components Made in Japan. Each hybrid piece is carefully reconstructed and assembled in Los Angeles, resulting in a collection that perfectly blends both Japanese & American materials, construction & aesthetic.
WE MAKE NOISE NOT CLOTHES
First up is the Hybrid Denim Sweat Pant, which features a vintage Levi’s® jean on the front half, reconstructed with French Terry fabric and cotton ripstop cargo pockets on the back half. The denim on the front side features a distress-print of UNDERCOVER’s phrase ‘REBELGODS’. The French terry fabric on the back includes crew neck sweatshirt detailing, a distress-printed UNDERCOVER logo, and a Levi’s® Red Tab on the ripstop back pocket. The piece is available in either a worn-in indigo wash with navy French Terry detailing on the back or worn-in black wash, with black French Terry detailing on the back.
Next is the Hybrid Trucker Mods Coat, a reconstructed vintage Levi’s® Trucker with built-in Mods coat detailing and a detachable military-style lining. The piece is available in either a worn-in indigo wash or worn-in black wash, both with navy Mods coat components. The jacket features UNDERCOVER’s brand slogan, “We Make Noise Not Clothes” embroidered on the back yoke.
Rounding off the collection is the Hybrid Trucker Down Jacket, a reconstructed vintage Levi’s® trucker featuring a built-in down vest back panel and a cable-knit front/bottom panel with ripstop cargo pockets on the front. It comes in either a worn-in indigo wash with a khaki cable knit front panel & navy down back panel, or a worn-in black wash with navy cable-knit front panel & navy down back panel. Both jackets feature UNDERCOVER’s brand slogan, “We Make Noise Not Clothes” printed on the bottom of the down vest back panel.
Collaborative elements include a special-edition Levi’s® x UNDERCOVER backpatch combining the iconic Levi’s® two-horse pull & UNDERCOVER logos, and a co-branded hangtag, both featured on every piece in the collection. The Levi’s® x UNDERCOVER collection is available for purchase globally on November 11th across Levi’s® & UNDERCOVER channels.
The campaign was shot in-studio in London and features Noah and Agnes Yorke, children of iconic English musician Thom Yorke. Noah is styled in the worn black wash Hybrid Trucker Down Jacket, Hybrid Trucker Mods Coat, and Hybrid Denim Sweat Pant. Agnes is styled in the worn indigo Hybrid Down Trucker Jacket, Hybrid Trucker Mods Coat, and Hybrid Denim Sweat Pant.